Sports Corner, a Blue Group-owned venture, receives the prestigious Sports Excellence Award as Distinguished Company Supporting Sport in a ceremony held at Barahat Msheireb. The Qatar Olympic Committee (QOC) President, H E Sheikh Joaan bin Hamad Al Thani presented this award to Mr Jaber Saleh Al Musallem – Chairman of The Blue Group.
Mr Jaber and his team are ecstatic to receive the award and are overjoyed that their efforts to promote sports have been appreciated. Without a doubt, the organization strives to not only bring together the top brands of sportswear and equipment under one roof but also to encourage a healthy athletic lifestyle by supporting numerous sporting events.
A glimpse into the beginnings
From humble beginnings in 1979, the chain expanded into 13 different locations throughout Qatar. Primarily, the goal behind the company’s establishment was to meet the athletic and fitness demands of the customers. However, it rapidly grew to become a leading distributor and ambassador for the world’s top sports and lifestyle brands.
Brands and products
Sports Corner offers a variety of elite brands and products to choose from. That is, from regular clothing to sporting shoes, equipment, gadgets, and general lifestyle products, the organization has everything.
Specifically speaking, their collection of exquisite gadgets like skateboards, scooters, treadmills, inline skates, goggles, and racing belts is exceptional.
When it comes to brands, The Blue Group features the most prestigious names such as Nike, Under Armour, Adidas, New Balance, Asics, Puma, Hoka On Running, Reebok, Mizuno, North Face, Columbia, Veja, Li ning, and more. In short, the business brings an unbelievably large portfolio of renowned brands under one roof.
Collectively, the fitness store provides a one-stop shop for all your fitness, lifestyle, and sporting needs. Whether you want to add a sporty vibe to your everyday dressing or simply seek a healthy exercise enriched life, look no further.
Apart from the 13 physical stores countrywide, the store chain also provides its customers with the convenience of online shopping. Simply, visit their website and plunge into the realm of sports and fitness.
Moreover, the group opened a new store in Pearl Qatar a few weeks ago, which is also applaudable. The latter is an excellent addition to its exclusive state-of-the-art showrooms nationwide.
Undoubtedly, this is the first step of the company’s inevitable journey of becoming a global leader in fitness and sports.
What sets Sports Corner – The Blue Group apart?
The best thing about the chain is the fact that it has something for every family member. That is, the products are not just for sports lovers but the whole family. Whether you are looking to add a burst of pattern and colour to your wardrobe or simply attain a classic all-in-black look, The Blue Group is the answer.
Moreover, the store chooses its fabrics diligently. Given the Middle East’s unbearably hot weather, the fabric chosen is often heat resistant. Furthermore, with The Blue Group’s attention to product quality, one never has to compromise convenience for trendiness. Overall, full customer satisfaction is a guarantee.
In addition, the organization involves its consumers in a variety of sports activities in order to improve their fitness. The Blue Group also seeks to set the bar higher for new and inventive methods to spread awareness and encourage everyone to participate in sports as a way of life.
Without a doubt, their drive to only deliver the finest will eventually lead to worldwide markets opening up for them.
In conclusion, the Sports Corner, owned by The Blue Group is emerging as a significant sporting equipment distributor in Qatar and a potential industry leader globally. The latter is evident from the award they won at last night’s event. Soon, the company will set deep roots in the whole Middle East. And their current rate of growth will undoubtedly help them climb the ladder of success internationally.
Follow us on Twitter, Instagram, and LinkedIn for startup & business news, inspiring stories of Qatari entrepreneurs, startups, innovators, investors, and change-makers.
To report any issue or error in the story, please email us editor [at] qatarstalk [dot] com.